Introducing People of Shibuya from fall/winter '16

TECH APPAREL, ITALIAN STYLED FOR A GLOBAL HERITAGE

People of Shibuya manufactures technical apparel that integrates style and sartorial concern. Tech research matches advanced solutions and perfect fit, guaranteeing highest quality and comfort for the consumer on any occasion, business or outdoor as it may be. Versatile, modular jackets that satisfy the needs of contemporary men who desire not only to experience innovation and handiness, but also to recover traditional values, everlasting elegance and care of details. People of Shibuya Jackets are conceived as reliable, durable and flexible partners ready to serve the unexpected events of everyday life. Spring/Summer 2016 models, Haki, Hiro, Hon & Shibuya are convertible and characterized by amazing ergonomics, innovative materials and excellent styling.

The slogan "simply beyond" accompanies and describes the People of Shibuya Autumn/Winter 16 collection. A brand that attracts attention, guaranteeing an important place in the international fashion world, developing a network of high-profile sales. A brand, People of Shibuya, which made essential design and extreme technical functionality the distinguishing features of its approach to the outerwear market.

The coats and jackets presented in this new collection are the results of exclusively innovative research: the line is in fact made using the revolutionary multi-layer fabric that is the fruit of aerospace research: TX-Plus. The fabric TX-Plus is an innovative fabric from the aerospace industry which, in addition to presenting exceptional insulation properties and resistance to tears, is highly breathable. Thanks to its nano-technology structure, surfaces are enriched with a luminescent quality and are wind and water resistant. One more thing: the fabric is able to follow the 4 movements of the body simultaneously, for a comfort that is unexplored today.

Design and Italian style blend with elements of technological innovation from the aerospace industry to ensure loyal People of Shibuya customers maximum comfort in all weather conditions and usage.

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